Patriotic Ice Cream

http://0-search.proquest.com.bianca.penlib.du.edu/docview/878753798 The business article on Baskin Robbin's new product, mini cones. Baskin Robbins utilizes the release of the Captian American movie to push their new product, creating a patriotic theme pack. They also describe the cones as adding "Extra fun to special occasions Or everyday occasions." They push the idea that their products make everyday life better, that in consuming Baskin Robbin's not only are you guaranteed a fun time you are also patriotic.